Superdry Men

In 2003, Julian Dunkerton joined forces with designer James Holder to develop and create a new brand within the SuperGroup. And so Superdry was born. Following its successful introduction in Cult Vêtements shops, the first Superdry shop opened in the UK just one year after its launch. The brand later expanded its operations by opening franchises in France and the Benelux countries, and in many other countries in the following years. The American-style clothing is decorated with Japanese calligraphy. Dynamic and modern, it is characterised by the quality of the textiles, an authentic washing process and a particular attention to detail, notably with its handmade graphics, customised cuts and electric style. It is this recipe that gives the brand its exclusive appeal and international success. 

Check out the Superdry private sales on Place des Tendances regularly.